Finding You: Fuzzy Big Data (A Case Study)

Jan 20 2015 (6:00 PM - 8:30 PM)

Finding You: Fuzzy Big Data (A Case Study)
With 2.5 Billion Internet users. Facebook, LinkedIn, Google+, Pinterest – IT’S A SOCIAL

Companies need to understand their markets, their social networks and the individual influence within these groups.

But there are thousands of “John Smiths” and “Jae Kims.”

How do I know I have the right John Smith?

Come listen to a case study, how to turn fuzzy big data into clean results.

About our Speakers:: Philip S. Topham
Philip S. Topham is business and information technology executive with over 20 years of experience building teams and delivering results. No matter the issue, with people or technology, Philip is a hands-on technologist, focused on getting the problem solved. He has worked in Pharmaceutical & Life sciences Market Research, Managed Healthcare and the Nutraceutical Vitamin Manufacturing/R&D industries.

A pragmatist at heart, Mr. Topham is a patented inventor and published author on Social Networks, Big Data, Knowledge Discovery, Innovation and Influence Analytics. His article in the Journal of Biomedical Semantics has achieved the coveted PubMed “Highly Accessed” permanent designation.

Driven to see technology used well, and an ability to see the implications technology brings, he looks to ease resistance to change, with simple easy steps.

Through easygoing stories, he helps colleagues develop their own understanding. Like the fable of the seven blind men describing an elephant, he incorporates his colleagues’ diverse perspectives to create the ground truth and develop a shared vision.

Mr. Topham has a Master in Business Administration from Pepperdine University (Malibu CA) and a BS in Biological Sciences from University of California Irvine. His is a certified project management professional.

Philip, when not solving problems is happily married to a charming food expert, or found playing billiards and refereeing AYSO soccer games.

In 2012, Mr. Topham founded BizKnowlogy ( helping companies move beyond innovation.